Amazon rolls out Geek Squad-style home services

Massachusetts Retailers Prepare For Amazon Prime Day Shoppers

The online retailer is looking to find more ways to solidify its place as an indispensable part of our lives, and now coming into our homes to help set up devices like the Amazon Echo is a part of that.

Wonder who Amazon is going after...?

On Monday, July 10, Recode reported that Amazon is quietly posting job notices and hiring IT professionals for its own in-home electronics fix army, to rival Best Buy's Geek Squad. Essentially an Angie's List competitor, Amazon Home Services is available across the USA today. Now, Amazon wants to add being on your doorstep and in your home to that long, and growing list.

Local Businesses Eager For Amazon Prime Day
Local Businesses Eager For Amazon Prime Day

Currently, you can get Amazon's smart home techs in Los Angeles, Portland, Seattle, San Francisco, San Diego, San Jose, and Orange County, California. But as Recode notes, the company also appears to be hiring in Houston, Dallas, Miami, Tampa, Orlando, and Hoboken, New Jersey. They also provide tech support and fix services for PCs.

The company is now offering for Amazon employees to come to your house at a specified appointment time, which you book on Amazon's website, to teach you how to set up a smart home network or install a device for you. Right now, the company will send a technician to your home for about $99, if you live in one of several West Coast cities. According to Best Buy's annual report, its services business is comprised of consultation, design, delivery, installation, set-up, protection plans, repair, technical support and educational classes. Then the expert comes to your home where you can "test drive" smart home products through interactive demos and in-person tutorials. That leaves Apple's HomeKit as the odd man out, at least for now.

Amazon already offers a marketplace where service providers offer services like plumbing, masonry, TV mounting, etc but given the increasing popularity of smart home devices, it seems that Amazon feels it's important to have a team in-house that can help customers set up these complex devices. When Amazon workers start entering people's homes, it could open the flood gates to plenty of other business opportunities.

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